Announcement: Workshop/Teach-in with DONNA CHU from Hong Kong – Relearning Media Literacy
Students have the exceptional and extraordinary chance to learn, experiment and discuss with DONNA CHU, our international fellow of the department Art and Music in Wintersemester24/25. Students will get to know a new and remarkable method within media education, which is presented for the first time at a German university. It is a method, called ETC framework, for profoundly relearn and rethink media literacy, starting from one’s own media use.
Don’t miss this chance. There are still some places available – register here with Klips!
Check out Donna Chu’s new lecture on our monthly platform.
Donna Chu expands on her workshop: “In the workshop we use the ETC framework to unpack the otherwise complex, or even messy, realities concerning different media through three key perspectives, namely Ecology, Technology and Care (ETC framework). We will integrate theoretical concepts with pedagogical considerations, and demonstrate how media competence can be effectively communicated to primary and secondary school students, as well as to divers communities in civic society. We will kick start the first session with a series of warm-up “detox” exercises. Participants are cordially invited to engage in a critical and reflective dialogue regarding our media use. It will be followed by practical studies and experimentation of media literacy lesson plans. “Digital Nutritionists” and “The Earth in a Blink of an Eye” show how media ecologies have evolved and impacted on how one manages time, perceives space, stores memory and builds various social relationships. In the next day, participants will further dive into competing discourses about media technology in an activity about AI and media literacy. The learning journey will be concluded with a sharing about “care and self-care” in a mindfulness session.
Whether one is interested in unlearning or relearning media literacy, the two-day workshops will serve to reset dated assumptions and bring in relevant and practical ideas for frontline educators.“
Donna Chu describes her view on education and lines up her activities in relearning media literacy: “I started my lifelong passion in education through media production. In my past endeavors in television production, I have developed a strong belief that media are important yet informal educators in our lives, and learning about media should be fun-filled, inspiring and relevant to one’s media experience. I contributed to the research and development of television programmes focusing on “media education”. Titled “A TV’s televised confession”, a children programme I directed and produced won a major TV award back in early 2000s. The recognition has greatly encouraged me to keep discovering and developing beneficial media education activities for the young generation. After having joined the academia in 2007, I have explored other options in doing media literacy. Since 2012, I founded a media literacy project called “Mars Media Academy”. In the past decade, I have led my team to design various creative activities in the forms of workshops and seminars which aim at bringing attention to the impact of media. In 2017, I founded a social media enterprise specializing in experiential learning and creative production. Up to date, my programmes have reached out to more than 5000 school children in Hong Kong. In our two-day workshop at University Köln, I will discuss with our participants the design principles and key concepts in my media literacy initiatives, while inviting everyone to step into the experiences and relearn according to the ETC framework, proposesd for media literacy in our age.”
Donna Chu is currently the director of School of Journalism and Communication in the Chinese University of Hong Kong (CUHK).
Insights into the Lecture from July 03, 2024:
Dates, times and places
Kick-off: “The making of misinformed choice: disinformation and decision making in algorithmic democracies“, Nishant Shah, Chinese University of Hong Kong, Director of Digital Narratives Studio.
Friday 22.11.24, 10 am – 2 pm online
Workshop, and Lecture, Donna Chu – “Relearn Media Literacy, ETC.”
(International Fellowship in Art and Art Theory, Department of Art and Music)
Lecture: 15.1.2025, 6 pm – 7.30 pm, within lecture series Saloon Arts Education
Workshop: Friday 17.1.25. 10 am – 7 pm, Saturday 18.1.25. 10 am – 7 pm Theater
Sum up: Friday 31.1.2025, 10 am – 2 pm online, Book of Digital Care, Donna Chu, in exchange with Martina Leeker/Konstanze Schütze